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Provider lists, member directories, project archives and team pages: we build the directory that gets people to the right answer in two clicks. The real payoff is the profile behind every listing, a page Google and AI assistants can find, quote and recommend.
Lost & FoundMarble, finds it in two clicks
Built inside your WordPress site, so the directory and the rest of your brand live under one roof.
Nobody wants to scroll through a 400-row spreadsheet to find a speech therapist who takes their scholarship. (We checked. Nobody.)
A list works until there are more than about twenty things on it. After that, people need search, filters and categories, or they give up. A directory turns your list of providers, members, vendors or local businesses into something people can actually use on any phone, without calling you to ask.
The directory gets people to the right listing. The profile is where the value lives. Every provider, therapist, project or member gets a page of their own with their name, location, services, credentials, photos and story. That’s one more page on your site doing real work, and in a big directory it adds up to hundreds of them.
People don’t just type keywords anymore. They ask ChatGPT, Gemini or Google’s AI Mode for “a Hindi-speaking therapist in Brampton with evening appointments.” AI assistants answer questions like that by pulling specific facts from specific pages. A search box can’t be quoted, but a well-built profile can: one page, one subject, every detail spelled out. Add structured data and clear links between people, organizations and projects, and each profile adds real weight to your online presence, and to the presence of everyone you list.
Good directories serve both sides. Visitors get fast search, clear filters and profiles with the details they need to choose. Listed businesses get a simple way to submit and update their information, and you get an approval step so nothing goes live without a look.
A directory can be a public service, a member benefit or a revenue stream. We can add paid listings, featured spots and member logins when your directory needs to pay for itself.
Let’s help people find exactly what they’re looking for.
Send it over. We’ll show you what it looks like as a directory people enjoy using.
Each of these started as a list. Pick one to see the directory people search, then the profile behind a single listing. That second page is where the real power is.
Families using CFEF scholarship funds can search more than 1,200 approved service providers. The search narrows it down; the profile does the convincing, with what the provider offers, who they serve, where they are and how to reach them, on a page of its own.
This one profile answers it with:
Services offeredAges servedConditions supportedLocationTherapist’s nameContact details
A busy Ontario practice with a large team. Clients filter by what matters to them to find a good fit, and every therapist has a full profile: approach, credentials, locations, languages, availability and fees.
This one profile answers it with:
CredentialsLocationsLanguagesAvailabilitySession feesAreas of treatment
Our sister brand builds websites for therapists, and its portfolio is a directory too. Every site gets its own page with the practice, the therapist, the address and what they treat, so each one is a small, specific page about a real practice that AI assistants can point people to.
This one profile answers it with:
Practice nameTherapistAddressWhat they treatStateLink to their website
Empower Mali has been building schools and water systems in Mali since 2004. Each project has its own page with the community, the year it was finished, photos, the story and a live impact value, so donors can see exactly what their gifts built.
This one profile answers it with:
CommunityProject typeYear completedImpact valuePhotosThe story
Co-Willing’s member directory introduces its board and members. Each profile ties a person to their organization, contact details and impact case studies, and links across to the organization’s own site. Those links between people, organizations and projects help search engines and AI understand who’s who.
This one profile answers it with:
BioOrganizationRoleContact detailsImpact case studies
Every price is per finished piece, and every piece includes revisions until you love it.
A searchable directory inside your current site.
from$2,500
up to 200 listings
A directory with submissions and approvals.
from$5,000
unlimited listings
A directory that earns its keep.
Let’s talk
quoted per project
Directories are built on WordPress and can be added to an existing site, even one we didn’t build.
What each listing needs, how people search and what they filter by.
Listing cards for comparing, and a profile page for every listing that answers what people (and AI) ask.
Your existing list imported, cleaned up and categorized.
Submission forms and approvals, so the directory keeps itself fresh.
Yes. Send a spreadsheet and we’ll import it, clean up inconsistencies and map it to categories.
They can. We set up a submission or update form, and changes wait for your approval before going live.
That’s the idea. Each profile is a focused page about one provider, member or project, with the specific details AI assistants and search engines look for. Add structured data and clear internal links, and hundreds of profiles become hundreds of chances to be found and recommended.
Absolutely. Paid listings, featured placement and memberships can all be added, with online payment.
Book a free consultation. Bring the big idea, the messy brief or the “would it be crazy if…”. We’ll bring the questions, and probably a few good answers.
The Kickoff MeetingAfter Michelangelo. Coffee not pictured.